Deck Adds Former Arizona Cardinals WR Larry Fitzgerald Jr. as Investor; Launches "Impossible Integrations" Campaign

Deck, the infrastructure platform turning the entire web into an API, today announced that Larry Fitzgerald Jr., one of the most reliable wide receivers in NFL history and a prominent venture capitalist, has joined the company as a strategic investor. To mark the partnership, Deck is launching a new brand campaign featuring Fitzgerald, titled "Impossible Integrations," which draws a direct parallel between his legendary hands and Deck’s ability to "catch" and secure complex data integrations where others drop the ball.

The partnership comes at a critical time for the software industry. As companies race to integrate AI agents and automated workflows, they are often blocked by the "brittle web"—legacy sites and platforms that lack public APIs. Historically, developers have relied on fragile scraping scripts that break constantly. Deck solves this by providing a robust, "Web-as-an-API" infrastructure that allows developers to authenticate users and perform actions on any website via a single prompt, replacing unreliable scrapers with autonomous, self-healing agents.

The "Impossible Integrations" Campaign

The new campaign highlights Deck’s unique proposition: the ability to ship integrations in one prompt and maintain reliable connections to thousands of systems—even those without APIs—without the failure risk associated with traditional scraping.

Creative assets for the campaign center around Fitzgerald’s reputation for trustworthiness and consistency. Just as quarterbacks trusted Fitzgerald to make the catch in triple coverage, developers can trust Deck to handle complex authentication flows, anti-bot defenses, and multi-step actions without downtime.

”I’m excited to support Deck’s vision to empower developers to build boldly and ship confidently.," said Larry Fitzgerald Jr. “What draws me to this team is their relentless focus on reliability and execution. I believe success comes down to trust in your tools and your team.”.

Turning the Web into an API

Deck’s technology represents a paradigm shift for product teams. Instead of spending weeks building and maintaining custom integrations for every external tool a customer uses, Deck allows teams to connect to over 100,000 systems instantly.

"Larry Fitzgerald’s career was built on doing the hard work to make difficult plays look routine. That is exactly what Deck does for developers," said YG Leboeuf, CEO of Deck. "We handle the heavy lifting—navigating complex auth flows, bypassing anti-bot measures, and adapting to UI changes—so teams can stop maintaining broken scripts and start shipping value. Having Larry on board isn't just about his name; it's about aligning with a mindset of absolute reliability."

The "Impossible Integrations" campaign will roll out immediately across digital and social channels, featuring video content and developer-focused case studies.

About Deck

Deck is the fastest way to connect your product to external systems. By providing high-performance authentication and stable infrastructure, Deck turns the entire internet into a programmable API. The platform empowers developers to build complex workflows—such as automating bill fetching, syncing HR data, or booking travel—with just one prompt. Trusted by leading fintech and SaaS companies like Bilt, Deck replaces brittle scrapers with reliable, self-healing agents, expanding what is possible for product teams everywhere.

About Larry Fitzgerald Jr.

Larry Fitzgerald Jr. is a former NFL wide receiver, philanthropist, and business leader. widely regarded as one of the greatest players in football history. During his 17-season career with the Arizona Cardinals, he earned 11 Pro Bowl selections and ranks second all-time in NFL receiving yards and receptions.

Off the field, Fitzgerald has established himself as a prolific investor and entrepreneur. Through Larry Fitzgerald Enterprises, he has invested in over 160 companies across technology, sports, and hospitality, including notable stakes in Chess.com, WHOOP, and Fastbreak AI. He is also a minority owner of the Phoenix Suns and a dedicated philanthropist, having served as the Walter Payton NFL Man of the Year in 2016.

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