Deck Blog

Why “just writing a script” almost always costs more than you think

OpenAI’s ChatGPT Agents arrived this week with a headline-grabbing promise: the model no longer just writes, it acts. In early demos it opened calendars, filled carts, and juggled spreadsheets without ever leaving the chat window. By any measure, that’s a leap toward hands-free productivity.

In today’s digital ecosystem, access to third-party web portal data isn't just a nice-to-have. It’s a competitive necessity. Whether it's retrieving balance information, submitting documents, changing payment methods, or managing account settings, products increasingly depend on seamless interactions with systems they don’t own.

APIs (Application Programming Interfaces) have become the foundation of modern digital infrastructure. From powering mobile apps to enabling seamless business integrations, APIs are essential. But despite their critical role, a large portion of valuable data on the internet remains out of reach.

The days of clean lines between “real users” and “automated traffic” are behind us.

Every modern platform runs on data. But behind every clean dashboard, real-time alert, and automated workflow is something deeper: the infrastructure that makes it all possible.